SOLUTIONS
Structured bouquets tailored to deliver across the Customer Life-Cycle for large enterprises and multinational corporations looking to raise the bar for Customers & to drive ROI and PBO!

CUSTOMER LIFE-CYCLE


We have carefully built solutions around the Find | Get | Keep & Grow Customer phases and have a Foundation Solutions Layer that is built to enable you to get ROI and PBO (Planned Business Outcome) by energizing these phases through 1-to-1 Marketing actions…
OUR SECRET TO ROI
OUR SECRET TO ROI

FIND
Activation
Lead Generation
Custom Databases
Digital Advertising
Omni-Channel Comms
+

GET
SEO/ SEM
Lead Management
eCommerce/ UI/ UX
Keyword Analysis
Digital Campaigns
+

KEEP
Loyalty Programs
Custom Web Content
Applications
Social Care
Community Mgmt
+

GROW
Referral Programs
Up/Cross Sell Programs
Life-stage Campaigns
Renewal Campaigns
Customer Analytics
+

FOUNDATION
Consulting/ Innovation
CDP/ DMP
Data Science
Contact Centres
SAAS/ Apps
+

The first step to a loyal customer is introducing the product and services of our client to them. Through our databases, the information collected helps us selecting a possible prospect based on parameters such as their demographic, lifestyle, travel etc.
Once made aware to the right person, they will start considering our client’s product. Essentially, consideration is nothing but the decisions one makes before any purchase. At this stage, one does research to answer questions such as the price, product’s features and its necessity in their lives.
Incredible amount of research goes into planning the perfect first interaction between a possible customer and our client. Innovative ideas to build an impactful perception goes in hand with delivering customer experience. Our relevant skill set allow us to use a balanced mix of both to produce desirable results.


The support and services offered by our client, at this stage, sets the base for a customer to become a more permanent member of their clientele. By using customer interaction as a tool, we aim to create a mind-set where the customer plans to become a loyal long-term member of our client.
The first part of this cycle is focussed on getting the customer to advocate for the product. Word-Of-Mouth marketing aims to project the product as positive addition in their life by customers referring to personal experiences.
Appropriately advocating for the product also allows us to focus on retention of the customer. Detailed analysis and statistical modelling help us predict customers with the highest potential as well as those most likely to move away. At this stage, upselling of a similar product is done as a way to ensure the customer remains loyal.


Once the strategy is in place and action areas are outlined in each of the 4 phases of Customer Life-Cycle, the next step is to identify all the foundational elements needed to enable these actions with the life cycle.
Our Consulting Platforms, Customer Data Platforms, Design & Content, Social & Digital Platforms, Data Science Platforms, Contact Centre Solutions and SAAS Solutions are key enablers…
Reach Us
STEROID Integrated Marketing LLC
#105, Sapphire Tower,
Al Ittihad Road,
Al Khabeesi,
P.O. Box 22785,
Dubai, United Arab Emirates.
+ 971 4 2387064